The Elements of Style

Strunk & White: A fundamental resource for writers, editors, and students since 1959, the slim volume known simply as ''Strunk and White'' distills the combined wisdom of Cornell University English professor William Strunk Jr. and legendary New Yorker writer E. B. White. Though there are other books on the market that delve more deeply into matters of grammar and style, this is the best single source for anyone who desires a pithy, lively guide to the essentials of effective writing. In prose that is itself a paragon of clarity, the authors indicate how to apply the basic principles of grammar and punctuation, how to properly construct a sentence and a paragraph, how to use words and expressions in their proper form and context, and how to avoid the mistakes and mannerisms that make for turgid, pretentious, or simply unintelligible writing.



Effective Business Writing: A Guide for Those Who Write on the Job

Effective Business Writing, now in a new, revised and updated edition, will help you write the letters and memos that are so important to your career: persuasive memos, goodwill letters, complaint letters, sales letters, executive summaries.... Whether you're writing an e-mail message to a co-worker or a proposal to an international colleague, this book will help you choose an appropriate format, style, and tone. In addition to discussing the elements essential to good writing, this book will tell you - among other things - How to overcome writer's block; achieve an easy-to-read style; write for your boss's signature; organize messages for maximum impact; and find an efficient writing system. Effective Business Writing lays to rest the notion that business correspondence must be pompous and ponderous. Its numerous examples, which are simple and to the point, will give you confidence in your ability to write, and edit, effectively.



The Encyclopedia of Business Letters, Fax Memos, and E-Mail

Here you'll find the most complete and up-to-date collection of model business correspondence for every conceivable occasion -- sample letters, memos, and e-mails you can use as is or adapt for your own purposes. The result? You eliminate hours of wasted time and effort composing correspondence; we've already done the work for you. You can get your message across clearly, easily, and quickly...so you cut writing time and can focus on more important tasks. The Encyclopedia contains more than 300 model letters with instructions for adapting each to your particular situation. Letters are organized into chapters by category, and the detailed table of contents guides you quickly to the letter that best suits your needs.



Words That Sell: The Thesaurus to Help Promote Your Products, Services, and Ideas

''A thesaurus that works as hard as you do . . . you'll wonder how you ever managed without it.'' — Advertising Age
Listing more than 2,500 high-powered words, phrases, and slogans, Words That Sell is the ultimate reference for anyone who needs instant access to the key words that make the difference in selling. Arranged by category for handy reference, it covers everything from ''snappy transitions'' to ''knocking the competition,'' from ''grabbers'' to ''clinchers.'' There are 62 ways to say ''exciting'' alone; 57 variations on ''reliable!'' Whether you sell ideas or widgets, Words That Sell guarantees the expert sales professional an expanded, rejuvenated repertoire and the novice a feeling of confidence.


The Gregg Reference Manual

This comprehensive reference work is considered the bible of style by business professionals and students alike. The Gregg Reference Manual spans the stylistic demands of business and academic writing, offering acceptable alternatives in grammar, style, usage, format, and technique...


Word Painting: A Guide to Writing More Descriptively

In Word Painting, Rebecca McClanahan guides you through engaging exercises, helping you tap into your senses, develop your powers of observation, and uncover the rich evocative words that accurately portray the images in your mind's eye...


Writing That Works

Writing That Works will help you say what you want to say, with less difficulty and more confidence. This completely updated classic has been expanded to included all new advice on e-mail and the e-writing world, plus a fresh point of view on political correctness.


Line by Line: How to Improve Your Own Writing